Doctoral Student

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  • Yung-Ying Chang
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  • Yung-Ying Chang is a Ph.D. student in Sociology at Rutgers University, New Brunswick. She is interested in consumers and consumption, political participation, nationalism, emotions, popular culture, and media and politics. Her current research explores how political consciousness, talk, and action emerge through people’s cultural consumption, such as the global consumption of K-pop, and what role emotions play in that process. The research also contextualizes the rarely examined emotional tension between people’s attachment to non-political objects and the desire for political engagement that can be found in multiple contexts. Yung-Ying holds a B.A. and an M.A. in Sociology from the National Taiwan University. She is now a member of the Rutgers Digital Ethnography Working Group.